Top 5 Social Networking Apps Performance in Kenya Q1 2022

In the first quarter of 2022, the top 5 social networking applications in Kenya demonstrated diverse trends in downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.

Tango - Live Stream, Go Live from TangoMe, Inc. saw a notable spike in weekly downloads, peaking at 4.1K in late January. The app's revenue fluctuated throughout the quarter, reaching a high of approximately $1.2K in the first week of January. Weekly active users showed a significant increase, peaking at around 17.3K in early February before stabilizing around 9.5K to 10.1K towards the end of the quarter.

Tagged Dating App: Meet & Chat by Ifwe Inc. experienced a steady increase in weekly revenue, reaching around $1.1K in early February. Downloads varied, peaking at 6.2K in early January, while weekly active users remained relatively stable, fluctuating between 22K and 32K throughout the quarter.

Status Saver Video Photo Save from Polar Bear Applications & Mobile Games Inc maintained a consistent download rate, averaging around 550 downloads per week. Revenue peaked at $169 in late January, and weekly active users showed a gradual increase, peaking at approximately 8.3K in mid-March.

Findo: Find my Friends, Phone by BPMobile saw modest weekly downloads, peaking at 500 in late December. Revenue reached its highest at $158 in early February, while weekly active users remained low, fluctuating between 200 and 600 throughout the quarter.

Facebook from Meta Platforms, Inc. dominated the charts with weekly downloads peaking at over 105K in late March. The app's active users consistently remained in the 9.5M to 10M range, illustrating its strong user base in Kenya. Revenue remained steady, averaging around $300 per week.

For more detailed insights and data, visit Sensor Tower.